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Wednesday, October 23, 2013

MIFA MiNetworks Headlines

Product:  MiNetworks - a network of services and assistance created and provided by the Mental Illness Fellowship of Australia (MIFA) 
Ad Type:  Headlines for the 6 elements of MiNetworks
Target:  Adults, 18-65, interested in learning more about mental health services across Australia, can either be for themselves or for loved ones
Strategy:  Promising services across Australia for whatever a person may need relating to mental illness
Theme:  MiNetworks guarantees help, no matter what.

1) WELCOME
Always a friendly handshake, a smile, and the time to talk.

2) PEER SUPPORT
Being able to walk a mile in your shoes.

3) INFORMATION
Always knowing how to help you, even if that means looking for other resources.

4) NETWORKS
Being connected to the community means we can show you the best the community has to offer.

5) INTERNAL PROGRAM SUPPORT
Having programs on-site designed to fit your needs.

6) REFERRAL
Being able to link you to the person who fits your needs and can help you the most.

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